dɪˈdʌkʃən dɪˈdʌkʃən dɪsˈkaʊnt dɪsˈkaʊnt dɪsˈmɪs dɪsɹɪˈɡɑːd dɪsɹɪˈɡɑɹd ɪɡˈnɔː ɪɡˈnɔɹ ɪɡˈno(ː)ɹ ˈɹiːbeɪt the act of reducing the selling price of merchandise bar from attention or consideration She dismissed his advances give a reduction in price on I never discount these books — they sell like hot cakes an amount or percentage deducted a refund of some fraction of the amount paid interest on an annual basis deducted in advance on a loan